Join the Movement

Empowering Breast Health One Bra at a Time

Empowering women through breast health
 awareness—one bra at a time.

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About BrabyBra

At BrabyBra, our mission is simple: increase breast cancer survival rates by promoting early detection. Through education, awareness, and action, we empower young women to prioritize their breast health.
Our Check Know Prevent campaign is more than just a movement—it’s a commitment to community support, education, and early detection.
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Building a Future of Breast Health & Awareness

We are committed to distributing 2,025 bras in 2025 to young women while educating them on the importance of breast health. Through school programs and wellness drives, we provide professional breast health examinations in a safe and supportive environment. 

Our initiative not only promotes awareness but also supports local manufacturers, creating jobs and reducing waste. With our Sell 5, Donate 1 model, every five bras sold help us donate one to a young woman in need. By fostering a culture of early detection and empowerment, we aim to create lasting change in communities across South Africa.

Every Bra Tells a Story

Each bra we distribute represents empowerment,
awareness, and a step toward a healthier future.

How You Can Get Involved

Sponsor a Bra
Help a young woman receive a Check Know Prevent bra.
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Corporate Partnerships
Support our mission and showcase your brand.
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Volunteer
Support our community initiatives.
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Bra Chain Challenge
Every donation adds a link to our virtual impact chain.
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Everything You Need
to Know

BrabyBra is a breast health awareness initiative focused on early detection, education, and empowerment. Through our Check Know Prevent campaign, we provide young women with bras designed to promote self-examinations while supporting local job creation and sustainability efforts.
For every five bras sold, we donate one to a young woman in need. This ensures that breast health awareness reaches as many people as possible, especially in underserved communities.
You can get involved by sponsoring a bra, making a donation, becoming a corporate partner, or participating in our Bra Chain Challenge, where every donation adds a link to our virtual impact chain.
Unlike regular bras, our Check Know Prevent bras are designed with breast health awareness in mind. Each bra includes self-examination instructions, encouraging women to make breast health a part of their daily routine.

Collaborations

We believe in the power of collaboration to drive real impact.
Thanks to the incredible support of our partners and contributors, BrabyBra continues to
empower young women through breast health awareness.

Real Stories, Real Impact

– Zanele, 19

Thanks to BrabyBra, I now understand how to do self-examinations and feel confident about my health."

– Thandi, 21

"The school program opened my eyes to the importance of early detection. I’m grateful for the support and resources!"

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